ABBA is advancing trust and transparency in
cross-border business transactions
, intra-state trade, provision of services
and general commercial activities throughout Africa.
ABBA is leveraging artificial intelligence
(AI) and machine learning to deliver
innovative solutions needed to
implement and advance a trustworthy marketplace for all of Africa and in the
process, bridge the gap between sellers and buyers of goods, service providers
and their clients, thereby, enhancing customer satisfaction throughout the
African continent.
ABBA
uses Escrow Payment Protection
to ensure that every seller on the ABBA Marketplace gets paid for goods sold to
buyers and services provided to clients; and that every buyer receives the goods and services paid for through the ABBA Marketplace, thereby, maintaining peace of mind in every business deal.
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